Calgary Fashion
March 5, 2025

Image Consultant vs Personal Stylist: What's the difference?

The main difference between an image consultant and a personal stylist lies in the breadth of their role while working with a client.

In most cases a personal stylist is there to help with all things style and fashion, such as closet editing and reorganization, helping you find your personal style, personal shopping, and building outfits you love. 

An image consultant on the other hand, works with their client on their wardrobe, but their main goal is transforming the clients image as a whole. 

It always depends on the talents of the consultants and the needs of the client, but image consultants may focus on grooming and beauty, etiquette, body language, and communication to execute a more holistic transformation.

In Summary

The difference between personal stylists and image consultants is that stylists primarily focus on fashion-related services like closet organization and outfit building, while consultants offer a holistic transformation addressing clothing, grooming, etiquette, and communication skills.

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